Fueled by Bold Questions
Guided by Empathy
I’m a brand strategist and designer based in New York. I recently graduated with honors from SVA’s Masters in Branding program, where I learned industry methodologies and gained the skills to think outside of them. Before SVA, I developed brand identities and campaign concepts for clients ranging from non-profits to Fortune 10 companies at Bully Pulpit International.
Projects
Recent works include setting the record straight for The New York Times, reimagining body health for WeightWatchers, and capturing the spirit of protest for the FFPC. Explore projects here.
What I Do
Brand Strategy • Market Research • Audience Definition • Positioning and Messaging • Creative Direction • Deck Design • Social Graphic Design • Illustration
What I Don’t Do
Web design and product development • Motion design • Logo development from scratch
Contact
Reach out to me at ashleyoconnor20@gmail.com
for more information. Or you can find me on LinkedIn.