Brooklyn-based, Designer turned Strategist merging wit and wonder to create resonant brand experiences.

About Me

I recently graduated with honors from SVA’s Masters in Branding program, where I learned industry methodologies and built the skills to think outside of them. Before that, I developed brand identities and campaign concepts for clients ranging from non-profits to Fortune 500 companies.

Expertise

I uncover research-backed insights and transform them into narratives that help businesses connect with people.

- Market Research
- Audience Definition
- Positioning and Messaging
- Brand & Visual Identity Guideline Development and Implementation
- Logo & Logotype Design
- Visual Narrative Strategy
- Storyboarding for Production
- Design Advisory
- Custom Illustration for Brands
- Iconography

Clients

Meta • ACLU • Ad Council • AT&T • Human Rights Campaign • Bloomberg • Biden For President • Audience Rewards • Blackstone • Walmart • Instacart • Leafly • Harvard Business School • Goldman Sachs • Uber • SHRM • Emily’s List